Predictive ranging for retailers. Automated, in real time.

Predictive ranging for retailers. Automated, in real time.

Breakthrough Retail

Breakthrough Retail replaces months of manual category review with automated speed and precision.

Breakthrough Retail replaces months of manual category review with automated speed and precision.

Breakthrough Retail replaces months of manual category review with automated speed and precision.

Shelf Help Analytics

Shelf Help Analytics

Live Data

Live Data

Real-Time Brand Intelligence

Real-Time Brand Intelligence

Predictive analytics powered by Breakthrough Score, Momentum & Popularity metrics

Predictive analytics powered by Breakthrough Score, Momentum & Popularity metrics

Breakthrough Score

Breakthrough Score

TrendSphere

TrendSphere

Discovery Graph

Discovery Graph

Affinity Pulse

Affinity Pulse

Shopper Missions

Shopper Missions

TrendSphere Analytics

TrendSphere Analytics

Real-time trend intelligence across 50+ market signals

Real-time trend intelligence across 50+ market signals

Sphere View

Sphere View

Categories

Categories

Momentum

Momentum

Peak Score

Peak Score

96.24

96.24

Gut Health

Gut Health

Max Momentum

Max Momentum

100

100

15 Trends

15 Trends

Emerging

Emerging

8

8

High momentum, low reach

High momentum, low reach

Categories

Categories

9

9

Active segments

Active segments

All

All

Ingredient

Ingredient

Type

Type

Packaging

Packaging

Function

Function

Flavour Type

Flavour Type

Dietary

Dietary

Sweetener

Sweetener

Other Attributes

Other Attributes

Additional Labels 20.08.25

Additional Labels 20.08.25

Search trends...

Search trends...

Trend Sphere: Momentum vs Reach

Trend Sphere: Momentum vs Reach

0

0

25

25

50

50

75

75

100

100

0

0

25

25

50

50

75

75

100

100

Ingredient

Ingredient

Type

Type

Packaging

Packaging

Function

Function

Flavour Type

Flavour Type

Dietary

Dietary

Sweetener

Sweetener

Other Attributes

Other Attributes

Additional Labels 20.08.25

Additional Labels 20.08.25

Top 6 Trends - Multi-Metric View

Top 6 Trends - Multi-Metric View

Gut Health

Gut Health

Turmeric

Turmeric

Probiotic Drink

Probiotic Drink

Omega-3

Omega-3

Prebiotic Drink

Prebiotic Drink

Magnesium

Magnesium

0

0

25

25

50

50

75

75

100

100

Reach

Reach

Momentum

Momentum

Score

Score

Trend Explorer

Trend Explorer

(50 results)

(50 results)

Ingredient

Ingredient

96.2

96.2

Gut Health

Gut Health

Reach

Reach

98

98

Momentum

Momentum

95

95

Ingredient

Ingredient

94.7

94.7

Turmeric

Turmeric

Reach

Reach

100

100

Momentum

Momentum

91

91

Ingredient

Ingredient

92.7

92.7

Probiotic Drink

Probiotic Drink

Reach

Reach

82

82

Momentum

Momentum

100

100

Ingredient

Ingredient

87.2

87.2

Omega-3

Omega-3

Reach

Reach

68

68

Momentum

Momentum

100

100

Ingredient

Ingredient

86.3

86.3

Prebiotic Drink

Prebiotic Drink

Reach

Reach

66

66

Momentum

Momentum

100

100

Ingredient

Ingredient

86.2

86.2

Magnesium

Magnesium

Reach

Reach

96

96

Momentum

Momentum

79

79

Type

Type

84.7

84.7

Calm

Calm

Reach

Reach

62

62

Momentum

Momentum

100

100

Ingredient

Ingredient

83.0

83.0

Coconut Water

Coconut Water

Reach

Reach

100

100

Momentum

Momentum

72

72

Ingredient

Ingredient

81.8

81.8

Caffeine

Caffeine

Reach

Reach

92

92

Momentum

Momentum

75

75

Packaging

Packaging

81.4

81.4

Anti-Inflammatory

Anti-Inflammatory

Reach

Reach

54

54

Momentum

Momentum

100

100

Ingredient

Ingredient

81.4

81.4

Non-GMO

Non-GMO

Reach

Reach

53

53

Momentum

Momentum

100

100

Ingredient

Ingredient

79.3

79.3

Electrolytes

Electrolytes

Reach

Reach

100

100

Momentum

Momentum

65

65

Ingredient

Ingredient

79.2

79.2

Ashwagandha

Ashwagandha

Reach

Reach

48

48

Momentum

Momentum

100

100

Ingredient

Ingredient

78.9

78.9

Collagen

Collagen

Reach

Reach

100

100

Momentum

Momentum

65

65

Ingredient

Ingredient

76.9

76.9

Green Tea

Green Tea

Reach

Reach

100

100

Momentum

Momentum

61

61

Ingredient

Ingredient

74.8

74.8

Tropical

Tropical

Reach

Reach

80

80

Momentum

Momentum

71

71

Ingredient

Ingredient

74.7

74.7

Mushroom

Mushroom

Reach

Reach

82

82

Momentum

Momentum

70

70

Ingredient

Ingredient

74.7

74.7

Spirulina

Spirulina

Reach

Reach

37

37

Momentum

Momentum

100

100

Ingredient

Ingredient

74.0

74.0

Berry

Berry

Reach

Reach

91

91

Momentum

Momentum

63

63

Ingredient

Ingredient

73.7

73.7

Hydration

Hydration

Reach

Reach

79

79

Momentum

Momentum

70

70

Type

Type

73.7

73.7

Cacao

Cacao

Reach

Reach

34

34

Momentum

Momentum

100

100

Function

Function

73.2

73.2

Ginseng

Ginseng

Reach

Reach

45

45

Momentum

Momentum

92

92

Ingredient

Ingredient

73.1

73.1

Ginger

Ginger

Reach

Reach

100

100

Momentum

Momentum

55

55

Ingredient

Ingredient

72.2

72.2

Lemon Balm

Lemon Balm

Reach

Reach

31

31

Momentum

Momentum

100

100

Ingredient

Ingredient

72.1

72.1

Calming

Calming

Reach

Reach

30

30

Momentum

Momentum

100

100

Type

Type

71.9

71.9

Stress Relief

Stress Relief

Reach

Reach

83

83

Momentum

Momentum

65

65

Type

Type

71.4

71.4

Curcumin

Curcumin

Reach

Reach

29

29

Momentum

Momentum

100

100

Ingredient

Ingredient

71.2

71.2

No Artificial Ingredients

No Artificial Ingredients

Reach

Reach

28

28

Momentum

Momentum

100

100

Ingredient

Ingredient

71.0

71.0

Powder

Powder

Reach

Reach

80

80

Momentum

Momentum

65

65

Ingredient

Ingredient

71.0

71.0

Detox

Detox

Reach

Reach

89

89

Momentum

Momentum

59

59

Ingredient

Ingredient

70.7

70.7

Low Sugar

Low Sugar

Reach

Reach

27

27

Momentum

Momentum

100

100

Ingredient

Ingredient

70.4

70.4

Rhodiola

Rhodiola

Reach

Reach

26

26

Momentum

Momentum

100

100

Ingredient

Ingredient

70.4

70.4

Raw

Raw

Reach

Reach

28

28

Momentum

Momentum

98

98

Ingredient

Ingredient

69.2

69.2

Kombucha

Kombucha

Reach

Reach

100

100

Momentum

Momentum

49

49

Flavour Type

Flavour Type

68.9

68.9

Mood Support

Mood Support

Reach

Reach

80

80

Momentum

Momentum

61

61

Type

Type

68.5

68.5

Caffeine-Free

Caffeine-Free

Reach

Reach

26

26

Momentum

Momentum

97

97

Function

Function

68.5

68.5

Adaptogenic Drink

Adaptogenic Drink

Reach

Reach

21

21

Momentum

Momentum

100

100

Function

Function

68.2

68.2

Naturally Sweetened

Naturally Sweetened

Reach

Reach

20

20

Momentum

Momentum

100

100

Ingredient

Ingredient

67.8

67.8

Organic

Organic

Reach

Reach

80

80

Momentum

Momentum

60

60

Ingredient

Ingredient

67.2

67.2

Citrus

Citrus

Reach

Reach

87

87

Momentum

Momentum

54

54

Ingredient

Ingredient

67.0

67.0

Convenience

Convenience

Reach

Reach

66

66

Momentum

Momentum

67

67

Ingredient

Ingredient

66.9

66.9

Activated Charcoal

Activated Charcoal

Reach

Reach

17

17

Momentum

Momentum

100

100

Function

Function

66.7

66.7

Ginkgo

Ginkgo

Reach

Reach

17

17

Momentum

Momentum

100

100

Ingredient

Ingredient

66.5

66.5

Low Calorie

Low Calorie

Reach

Reach

30

30

Momentum

Momentum

91

91

Flavour Type

Flavour Type

66.3

66.3

Carbonated

Carbonated

Reach

Reach

74

74

Momentum

Momentum

61

61

Ingredient

Ingredient

66.3

66.3

Glass Bottle

Glass Bottle

Reach

Reach

16

16

Momentum

Momentum

100

100

Ingredient

Ingredient

66.2

66.2

Baobab

Baobab

Reach

Reach

16

16

Momentum

Momentum

100

100

Ingredient

Ingredient

66.0

66.0

GABA

GABA

Reach

Reach

15

15

Momentum

Momentum

100

100

Function

Function

65.9

65.9

Spiced

Spiced

Reach

Reach

81

81

Momentum

Momentum

56

56

Flavour Type

Flavour Type

65.7

65.7

Fruity

Fruity

Reach

Reach

82

82

Momentum

Momentum

55

55

55

55

Shelves that reflect emerging demand,
not past sales.

Shelves that reflect emerging demand, not past sales.

Shelves that reflect emerging demand,
not past sales.

Breakthrough Retail simulates future shelf performance revealing which products will drive value, coverage, and incrementally.

Breakthrough Retail simulates future shelf performance revealing which products will drive value, coverage, and incrementally.

Range reviews
in minutes,
not months.

Tomorrow's retail,

predicted.

Tomorrow's retail,

predicted.

Enquire for a pilot

Build a pilot with Breakthrough Retail for any category.

Get in touch with the team today to discuss.

Detect early category trends before competitors.

Detect early category trends before competitors.

Detect early category trends before competitors.

Increase incrementality.

Increase incrementality.

Increase incrementality.

Make faster, data-backed decisions.

Make faster, data-backed decisions.

Make faster, data-backed decisions.

How our

data works

The Breakthrough Suite is powered by six modules, that predict the likelihood of every trend, brand and product in every category.

TrendSphere

Maps digital & cultural acceleration of ingredients, claims, and formats.

TrendSphere

Maps digital & cultural acceleration of ingredients, claims, and formats.

TrendSphere

Maps digital & cultural acceleration of ingredients, claims, and formats.

Breakthrough Score

Predicts brand and SKU success probability.

Breakthrough Score

Predicts brand and SKU success probability.

Breakthrough Score

Predicts brand and SKU success probability.

Discovery Graph

Connects every brand, product, trend, and mission in the retail ecosystem.

Discovery Graph

Connects every brand, product, trend, and mission in the retail ecosystem.

Discovery Graph

Connects every brand, product, trend, and mission in the retail ecosystem.

Affinity Pulse

Localises decisioning with geospatial and demographic intelligence.

Affinity Pulse

Localises decisioning with geospatial and demographic intelligence.

Affinity Pulse

Localises decisioning with geospatial and demographic intelligence.

Shopper Missions

Reveals why people buy: their context, motivations, and frequency.


Shopper Missions

Reveals why people buy: their context, motivations, and frequency.


Shopper Missions

Reveals why people buy: their context, motivations, and frequency.


Watch Humans

Adds continuous, bias-free human feedback.

Watch Humans

Adds continuous, bias-free human feedback.

Watch Humans

Adds continuous, bias-free human feedback.

Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

  1. What is Breakthrough Retail?

  2. What is Breakthrough Retail?

  3. What is Breakthrough Retail?

  4. Why is it better than EPOS data?

  5. Why is it better than EPOS data?

  6. Why is it better than EPOS data?

  7. Who is it for?

  8. Who is it for?

  9. Who is it for?

Office

8 Mill Street, Little London, SE1 2BA

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved

Office

8 Mill Street, Little London, SE1 2BA

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved

Office

8 Mill Street, Little London, SE1 2BA

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved